James Wellbeloved Senior Fish & Rice Dog Food

James Wellbeloved Senior Fish & Rice Dog Food
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2kg Bag
7.5kg Bag
15kg Bag

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  • 2kg Bag £8.50
  • 7.5kg Bag £34.49
  • 15kg Bag £45.99

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£8.50 to £45.99


Fish & Rice Kibble is a wholesome and natural hypo-allergenic dog food for loose bowels and calming itchy and irritated skin. High in Omega 3 fatty acids, Fish & Rice provides a unique taste which dogs love whilst supplying the vital nutrients for maintaining optimum health for your dog. Added benefits comes from olive oil, which is high in mono-unsaturate fats and also from peas and chicory which is necessary for ease in digestion.

Recommended for dogs over 7 years old.


  • Made with natural ingredients with added vitamins and minerals
  • Hypoallergenic - ideal for dogs with skin or digestive sensitivities
  • Made with sustainably sourced, predominantly ocean-white fish meal
  • Single protein - the only meat protein in this food is Fish and we complement that with nutritious fish oil and delicious fish stock
  • No added artificial colours, flavours or preservatives - we avoid those ingredients known to cause many food intolerances - complete balanced dog food
  • Promotes a healthy, glossy coat
  • Blend of omega-3 and omega-6 fatty acids helps to reduce stool odour
  • Added yucca extract - helping to maintain a healthy gut flora
  • Added prebiotic - natural chicory inulin
  • No Beef, Pork, Soya, Wheat, Dairy or eggs
  • Support for heart, joints and immune system - JW+ - taurine for heart; chondroitin, glucosamine & herbs for joints; higher levels of Vitamins C & E for the immune system


Brown rice (34.0%), fish meal* (16.0%), barley, white rice (15.0%), whole linseed, fish stock (3.8%), peas, olive oil, fish oil (1.5%), alfalfa meal, chicory pulp, seaweed (0.5%), pea fibre, potassium chloride, sodium chloride, parsley (0.125%), nettles (0.125%), taurine (0.1%), chicory extract (0.1%), calcium carbonate, glucosamine (0.045%), yucca extract (0.02%), chondroitin (0.005%)

* sustainably sourced, predominantly ocean white fish

Small Breed

fish meal* (21.0%), white rice (19.4%), brown rice (18.6%), barley, olive oil, whole linseed, fish stock (3.8%), peas, fish oil (2.0%),chicory pulp, alfalfa meal, tomato pomace, carrots, seaweed, dried vegetarian stock, potassium chloride, sodium chloride, parsley (0.125%), nettles (0.125%),chicory extract (0.1%), calcium carbonate, cranberry extract (0.05%), green tea extract (0.05%),glucosamine (0.045%), yucca extract (0.02%), chondroitin (0.005%). * sustainably sourced, predominantly ocean white fish


Additives per kg

Antioxidants - E306/Natural antioxidant: 200 mg, Vitamins - E672/Vitamin A: 15000 iu,E671/Vitamin D3: 1400 iu, Trace elements - E1/iron: 133 mg, E2/iodine: 3.3 mg, E4/copper: 20 mg, E5/manganese: 40 mg, E6/zinc: 385 mg.

Analytical Constituents

Protein 19.5 %, crude fibres 3.5 %, fat content 9 %, crude ash 6.5 %, Vitamin E 400 mg/kg, omega-3 fatty acids 1.5 %, omega-6 fatty acids 1.5 %.

Small Breed

Additives per kg:

antioxidants: E306/Natural antioxidant. 202 mg, Vitamins: E672/Vitamin A, 15000 iu,E671/Vitamin D3, 1400 iu, taurine: 1000mg. Trace elements: E1/iron, 133 mg, E4/copper, 20 mg E5/manganese, 40 mg, E6/zinc, 385 mg,

Analytical Constituents:

protein 22 %, crude fibres 3 %, fat content 11.5 %, crude ash 7.8 %, Vitamin E 400 mg/kg, omega-3 fatty acids 1.8 %, omega-6 fatty acids 1.7 %

Feeding guidelines

The recommended daily serving is only a guide as requirements vary considerably from dog to dog. The daily serving should be adjusted according to the body condition of your dog.

Feed in one meal per day or ideally divide into two meals per day. The food is designed to be fed dry but may be moistened with warm water to bring out the flavour. Supply plenty of clean, fresh drinking water at all times. If using James Wellbeloved moist pouches as a tasty topper, reduce dry food by 40g for every 150g pouch fed. We recommend that feeding is supervised.

Dog Bodyweight (kg) Daily Serving (g)
active normal
Toy 2 - 5 50 - 105 45 - 90
Small 5 - 10 105 - 175 90 - 150
Medium 10 - 15 175 - 235 150 - 205
15 - 25 235 - 345 205 - 300
Large* 25 - 40 345 - 495 300 - 425
40 - 55 495 - 625 425 - 540
55 - 70 625 - 750 540 - 650
70 - 90 750 - 905 650 - 780

*For dogs over 35kg, this kibble is perfectly suitable, but our recommendation is to feed large breed adult kibble for their whole adult life

Need help or advice? Contact us:

  • Landline: 01582 842096
  • Mon - Fri: 9:00am - 5:00pm
  • Sat: 9:00am - 1:00pm
  • Email: [email protected]

All prices include VAT where applicable.

Reviews (7)

Summary of Reviews for James Wellbeloved Senior Fish & Rice Dog Food

Overall 5
Value For Money
Nutritional Value
Pet's Opinion
6 out of 7 (86%) customers would recommend this product.
5 stars (5 reviews)
4 stars (1 reviews)
3 stars (1 reviews)
2 stars (0 reviews)
1 stars (0 reviews)

Only verified purchasers of this product can leave a review.

55 Dog enjoys
Verified Purchase

By on 6 February 2022

No waste dog really enjoys

Customer recommends this product

55 Good product, good price
Verified Purchase

By on 23 January 2022

Great food for older dogs, easy on tummy (even the stuffy), good price

Customer recommends this product

55 James well beloved a good choice
Verified Purchase

By on 5 November 2021

All the four Labradors in our family have been brought up on this product without any problems and will continue to do so.

Customer recommends this product

35 Part my dogs food
Verified Purchase

By on 9 July 2018

Very good for some small dogs I don't normally buy these I was talking into having them when I didn't want them. But as I was holiday I said yes ok to get on with my day. My digs are on Senior which they love but the bigger biscuits than these

Customer does not recommend this product

45 My cat loves it
Verified Purchase

By on 31 May 2017

Good product

Customer recommends this product

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Q & A

Below are some recent questions we've received regarding James Wellbeloved Senior Fish & Rice Dog Food, including answers from our team.

19 January 2014 at 10:32am

Renal problems


My dog is 13 and showing signs she is in early stages of renal problems, is this food suitable?

  • VioVet Staff

This is probably a very good diet for your dog. I would have to suggest that if these "early signs" are significant, you should get her checked by a vet (ideally including a blood and urine test). If the signs are mild and essentially she is good for her age, then the diet is likely to be very suitable. If she has significant renal problems, there are probably even better diets, depending on exactly what is her renal status and other health issues.

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