RSPCA hosts firs 24-hour tweet-a-thon

Thursday, 4th August 2011

In order to raise funds for essential items such as pet food, the RSPCA has hosted a 24-hour tweet-a-thon to publicise the work it does.

From 10am yesterday (August 3rd) until 10am today (August 4th), the charity tweeted incidents as they happened.

Tony Woodley, communications and liaison officer for the RSPCA inspectorate, set up the RSPCA_Frontline Twitter feed, and he completed the 24-hours from the charity's South Yorkshire centre.

He said: "I just think it's so important to let people know what we do and how hard our frontline officers work.

"We also hope that the tweet-a-thon will attract more help for the RSPCA's unique animal welfare service which depends entirely on the support of the public to continue."

Incident tweets included a snake being found in a kitchen, a cat stuck up a tree and a bird being caught in some wire.

The RSPCA responds to around 1,000 incidents every day. It received around 1.25 million phone calls last year.