Recession-proof pets set for Christmas bonus

Tuesday, 4th December 2012

The gift-giving season is almost upon us, but some of Britain's animals could be forgiven for thinking every day is Christmas day as a new report shows how spending on pets has continued to increase in spite of the recession.

The research, conducted by SymphonyIRI Group, has revealed a 3.4 per cent increase in spending on pet products throughout Europe in the year ending June 2012, with cat food sales representing just over half the total amount.

As if that wasn't enough, pets across the country are also getting their stockings out in anticipation of a Christmas treat, as the research also showed a significant surge in spending around the holiday season.

Last December UK pet owners spent £25 million on snacks and treats for cats and dogs, and the trend is expected to continue this year as British families are now in the habit of adding their animal friends to the Christmas gift list.