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PRO PLAN VETERINARY DIETS OM Obesity Management Dry Dog Food

PRO PLAN VETERINARY DIETS OM Obesity Management Dry Dog Food PRO PLAN VETERINARY DIETS OM Obesity Management Dry Dog Food PRO PLAN VETERINARY DIETS OM Obesity Management Dry Dog Food
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12kg 12kg 12kg
Wet » 12 x 400g Cans Wet » 12 x 400g Cans Wet » 12 x 400g Cans

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  • 3kg £21.49
  • 12kg £49.49
  • Wet » 12 x 400g Cans £25.00

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PURINA® PROPLAN® VETERINARY DIETS Canine OM Obesity Management is a complete veterinary diet clinically proven to be effective for weight loss in obese dogs. Dogs kept fit and trim can live up to two years longer than overweight dogs*, which is why PPVD OM is low in fat and calories whilst being high in protein to encourage steady and effective weight loss while maintaining muscle mass. Made with high levels of natural fibre and protein to help your dog feel full and satisfied, it is also highly palatable to help make losing weight easier. Once ideal weight is reached your dog can continue to be fed PPVD OM to help maintain dog's ideal weight. PPVD OM is also suitable for overweight diabetic dogs as its complex, low GI carbohydrates, natural fibre and high protein levels help to control glucose (sugar) levels in the blood. Note that PPVD OM is not recommended for dogs that need a higher calorie intake such as pregnant bitches or growing puppies. * Purina study.

Glucose control: high in complex carbohydrates and fibre to help even out blood sugar levels throughout the day, reducing hunger pangs and helping your dog feel fuller for longer.

  • High protein to help promote loss of fat while maintaining lean muscle mass*. *Dry Formula.
  • Low calorie to help reduce quantity of calories consumed.
  • Glucose control. Low glycaemic index carbohydrate sources to help nutritionally manage diabetes mellitus*. *Dry Formula.

PURINA Veterinary Diets OM key benefits

Purina Veterinary Diets OM Formula Key Benefits

Feeding Guide

Purina Veterinary Diets OM Adult Feeding Guide

Purina Veterinary Diets OM Adult Feeding Guide



Maize*, maize gluten meal, soya meal*, pea fibre, barley*, wheat gluten meal, dehydrated poultry protein, digest, minerals, animal fat.

*Carbohydrate sources


Meat and animal derivatives, cereals, minerals, various sugars.



Protein: 29.0 %
Fat content: 6.0 %
Crude ash: 6.5 %
Crude fibres: 10.0 %
Omega 3 fatty acids: 0.10 %
Omega 6 fatty acids: 1.4 %
Metabolizable energy value: 2.96 kcal/g
Starch: 26.0 %
Total sugar: 1.6 %


  • Moisture - 79.5%
  • Protein - 8.8%
  • Fat content - 2.5%
  • Crude ash - 2.0%
  • Crude fibres - 4.4%
  • Energy value - 0.61 kcal/g

Need help or advice? Contact us:

  • Landline: 01582 842096
  • Mon - Fri: 8:00am - 6:00pm
  • Sat: 9:00am - 1:00pm
  • Email: [email protected]

All prices include VAT where applicable.

Reviews (33)

Summary of Reviews for PRO PLAN VETERINARY DIETS OM Obesity Management Dry Dog Food

Overall 5
Value For Money
Pet's Opinion
Nutritional Value
31 out of 33 (94%) customers would recommend this product.
5 stars (26 reviews)
4 stars (4 reviews)
3 stars (0 reviews)
2 stars (1 reviews)
1 stars (2 reviews)

Only verified purchasers of this product can leave a review.

55 yummy in his tummy
Verified Purchase

By on 18 April 2020

I liked the design on the can. It had clear instructions for you to follow regarding weight control. It did look like a type of pate when opened but, my dog just scoffed it down, he was obviously happy with it. I will buy again

Customer recommends this product

55 proplan vet diet obesity management
Verified Purchase

By on 12 April 2020

Very happy. Both dogs enjoy their food, but it was important our older boy lost weight because he has hip and elbow dysplasia.

Customer recommends this product

55 My dog loves this food
Verified Purchase

By on 11 February 2020

Excellent Archie has lost 7kg

Customer recommends this product

55 Weight loss was worth waiting for!!
Verified Purchase

By on 28 December 2019

The product is a quality dog food and well liked by our hound.

Customer recommends this product

55 dog food dry
Verified Purchase

By on 20 September 2019

this product is always good for my dog

Customer recommends this product

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Q & A

Below are some recent questions we've received regarding PRO PLAN VETERINARY DIETS OM Obesity Management Dry Dog Food, including answers from our team.

16 December 2013 at 2:28pm

Will this help my dogs lose weight?

Terry Sunderland

Should I change my dogs from their normal food onto this diet to help them lose weight?

  • VioVet Staff

The Purina Veterinary diet OM is excellent. It is high in protein and trace nutrients, so you can cut down the total amount very safely. We do find that some dogs, especially retrievers, will not lose weight unless the total amount of food is restricted to below the manufacturer's recommendation.

I would switch to the Purina OM diet, and offer two meals per day, and two good walks per day if possible. You should find some sort of measuring receptacle which when filled to the top, contains the correct amount of food for the whole day. Then you should give just less than half of it for breakfast, just less than half at "teatime" or whenever suits your routine. The rest can be given as little treats dotted through the day at whatever times fits with your normal day. It is nice to give them something when they come back from a walk, or you sit down for a coffee, or whatever it is that you do. The main thing is that the whole of the daily food intake should come from the one measure. If they are losing weight, they will be hungry and anything will seem like a treat, even an extra bit of the normal OM food. Feeding little morsels like this will help to keep the digestion working, which uses up a little extra energy (which is what we want).

Weigh your dogs every week or so. If after a couple of weeks, their weight is not reducing, you need to reduce the daily ration. The correct amount of food to give any individual animal is actually the amount of food which produces the correct bodyweight. There is no better rule than that, so as long as you monitor things carefully, you do not need to worry about them getting less than the amount it says on the bag/tin. They will be fine. (This only applies to bright, active dogs. If there is some other health concern, such as vomiting or lethargy, then a proper veterinary check up is needed.)

Sadly many dogs like this will not lose weight unless they are left feeling hungry. However that is how they are designed to be. If they eat enough to feel full all the time, they will be fat. Whatever the food.

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